Britain has long cherished its storytellers, but few were as universally beloved as Allan Ahlberg. News of his passing at the age of 87 has resonated deeply with readers, parents and children across the UK. For generations, Ahlberg’s words, often brought to life with distinctive illustrations by his wife Janet, turned bedtime stories into rituals of laughter, warmth and wonder.
From Modest Beginnings to Master Storyteller
Born in Croydon in 1938 and raised by adoptive parents in Oldbury, Ahlberg’s early life bore little trace of the literary star he would become. He was the son of a labourer and a cleaner, an avid reader who joined three libraries as a boy so he could check out as many books as possible. Before finding his calling, he worked a range of jobs: postman, plumber’s mate, gravedigger—even these roles inspired characters and stories that would later appear in his books.
It was at Sunderland Teacher Training College that Ahlberg met Janet Hall, soon to be his wife, collaborator, and perhaps the most important creative partner in British children’s literature since Milne and Shepard.
The Ahlberg Partnership: A Literary Love Story
Many of Ahlberg’s masterpieces emerged from the unique partnership with Janet, herself a talented and much-awarded illustrator. Their working process was collaborative in the truest sense—the words and pictures emerging together, each enhancing the other. Their first book as a team, Here are the Brick Street Boys, appeared in 1975, quickly followed by The Old Joke Book, Burglar Bill, and Each Peach Pear Plum. Their books weren’t mere stories, but mini-masterpieces that played with the very idea of what a children’s book could be.
Each Peach Pear Plum and Peepo! are cherished classics, lauded for their rhythmic, playful prose and engaging visual details. But it was The Jolly Postman, published in 1986 after five years in the making, that became their standout success—a book full of real letters tucked into envelopes, sent between fairy-tale characters. The Jolly Postman won the Kurt Maschler Award, earned Janet another Kate Greenaway Medal, and sold over six million copies.
A Legacy Beyond the Page
Allan and Janet’s creations shaped not just personal memories, but cultural milestones. Funnybones, a tale of skeletons living in a dark, dark house, was adapted by the BBC in 1992 and remains an enduring favourite. Woof!, about a boy who turns into a dog, inspired an ITV series that captured playful imaginations for almost a decade. Their daughter, Jessica, continued the family tradition, illustrating later books such as Half a Pig and The Goldilocks Variations.
The awards followed steadily: the Children’s Book Award, Kate Greenaway Medals for Janet, and broad critical praise. Fellow children’s author Michael Rosen described him as “a pioneer of great children’s literature, both in picture books and poetry. You were clever, funny, and wise. My children loved your books. So did I, and I still do.”
Staying True to His Principles
Ahlberg’s success never dulled his principles. In 2014, he turned down a lifetime achievement award upon learning it was sponsored by Amazon, citing concerns about fair taxes and corporate ethics. Throughout interviews and public statements, he advocated for the value of play and experimentation in children’s literature, once stating that he never wrote with pedagogical aims in mind—it was always about engaging children’s sense of joy and curiosity.
Later Works and Lasting Influence
After Janet’s untimely death in 1994, Ahlberg continued writing, working with illustrators like Raymond Briggs, Bruce Ingman, and above all, his daughter Jessica. Books like The Bravest Ever Bear, The Pencil, and Hooray for Bread introduced his wit to new generations. Remarkably, his final picture book, Under the Table, was published as recently as 2023 by Penguin Random House.
To this day, Ahlberg’s books are fixtures in homes, nurseries, and schools up and down the country. Generations have learned language, empathy, and humour through his stories. His gentle writing style, love of rhythmic language, and ability to capture the magic of everyday life leave a timeless legacy.
A Family Man and National Icon
Allan Ahlberg is survived by his wife, Vanessa, his daughter Jessica, and stepdaughters Saskia and Johanna. He was, by many accounts, a quiet and private man, more comfortable discussing the joys of a well-turned phrase or the humour found in a school assembly than seeking the limelight. Even at the peak of his fame, he remained grounded, proudest not of accolades but of the shared experience his stories created for families across Britain.
As we bid farewell to Allan Ahlberg, we remember not just a prolific writer but a creator of childhoods and memories. His legacy—much like his books—will be lovingly passed from hand to hand, heart to heart, for years to come.

Ideas Inspired by Everyday Life
Unlike many authors, Allan drew significant inspiration from his experiences as a teacher and his observations of everyday childhood. He spent time in nursery schools, noting little details—the importance of a plaster for a graze, for example—which later became recurring motifs in their books. Their classic Peepo! was built around the shifting perceptions of a baby, an idea shaped by Allan’s childhood memories in the West Midlands and enriched by observing his daughter Jessica at play.
Their landmark The Jolly Postman took innovation further. Five years in the making, it introduced interactive elements, such as envelopes with real letters for children to remove and read—a first of its kind in the genre. It sold over six million copies and won multiple awards, revolutionising how stories could be experienced.
Conclusion:
Allan Ahlberg’s influence on British children’s literature is both profound and enduring. Through his creative partnership with Janet and later collaborations, he brought warmth, innovation and a distinctively British voice to storybooks cherished by generations. His legacy is not only in the shelves of countless homes and schools but also in the lasting joy his stories inspire, making him a true national treasure within the UK’s cultural heritage.
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